is the undisputed standard-bearer of all things body modification; the advocate, advisor, confidant and documentarian of a once marginalized trade, now on the cusp of cultural ubiquity. As a publication, we stand alone — peerless within our market sector for nearly 20 years. As fellow operators within the space, we stand shoulder-to-shoulder with those whom we serve, wholly invested in the continued success of our industry. We are the guide to help you walk the tightrope between the intangibles of the trade—art, integrity and community—and the cold hard facts of your bottom line. With a monthly circulation of 12,000 copies that go out across the U.S. and Canada and a reader base of over 36,000 industry professionals, it’s easy to understand why our professional, informative and artistic format offers the best buy per advertising dollar.